Vacancy Summary

Role and purpose:
This 'Head of' will work directly with clients, and alongside account teams to generate new data-driven online marketing solutions. The purpose of this role is to understand the client scenario, and manipulate multiple client datafiles generated in the day to day course of eCommerce activity (paid/natural search, display, affiliate, email marketing etc) in order to generate new sources of actionable client data.

You will lead insights and web analytics assignments in the area of required specification, while leading the interpretation of results and making recommendations. This role will provide meaningful actionable information out of large complex data sets and manage and merge disparate data files from multiple vendors.

This role will also introduce and promote suitable web analysis techniques to meet client requirements and also lead and manage a team - initially 2 (one technical, one reporting and account management).

Requirements:
To be considered with this role, it is essential you have a broad knowledge of digital marketing channels and disciplines (esp search, affiliate, SEO). You intricately will understand online user behaviour & engagement and have experience of consultancy-led client engagements.

Client facing presentation skills are essential.

You will have a degree in a technical discipline, be an expert in MS Access & SQL and have demonstrable experience of working across multiple tracking data output sets: Web analytics tools, or similar

Your personality must be creative, pragmatic and able to 'think outside the box'. You will have a high level of commercial awareness, all the while maintaining a positive outlook and proven ability to handle pressure.