Our client is an innovative e-commerce business with its Headquarters in Nottingham and offices in Europe and America. A number of exciting opportunities have arisen for experienced online Product Managers / Marketing Managers to further develop established product ranges. You will be given full support and autonomy to run and manage these lucrative products.
The Role
They require confident Product Managers with good experience of online product promotion and product marketing. You will be responsible for:
* Developing PPC campaigns, SEO, and Key Effectiveness Indexing, managing CRM activities, developing online PR, forum advertising, online viral marketing, P2P marketing, blogs and anlayzing and improving conversion rates. Offline you will be responsible for co-ordinating local, national and world wide advertising through various sources such as radio, magazines and events. * The design team will be on hand to help you provide advertising material (banners, leaflets, traffic filters etc) and to bring your site and ideas to life. * Working with the affiliate team to understand affiliate needs and thus provide copy which matches the consumer’s wants and desires. * Product development, endorsements, certifications, quality, price are just a few more things that you will be involved in.
The Person
You will be commercially minded, demonstrate creative flair, enthusiastic and self-motivated. Suitable candidates will have strong organisational skills, good attention to detail and the ability to prioritise own workload. Innovation, forward thinking and a dedication to achieving the best are requirements of this high profile position.
The ideal candidate will have:
* Sound experience in a Product Management role or similar field. * Good experience & knowledge of press advertising, online / offline marketing and PR. * In-depth knowledge of Pay Per Click (PPC) and Key Effectiveness Indexing. * Have an understanding of HTML, website creation and knowledge of Search Engine Marketing Techniques, understanding of content management systems, knowledge of webmaster / administration issues including DNS set up, tracking and redirection.
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